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ire me to SELL your home

We live in our homes in one way, we market them in another.  A finished, clean, pleasantly decorated home enhances the buyer appeal.  "Staging" your home to enhance its appeal will give you a competitive edge against all the other homes on the market.  $500 spent cleaning, painting and making minor repairs will pay you back ten-fold in a higher sales price and result in a faster sale. 
Let me prepare a Free Computerized Market Analysis

I know which items are cost-effective, and will provide the most value for your buyer.  After I list your home, I will detail which simple, easy steps you can take to enhance your home's appeal.

prepare a well-researched market analysis on every listing.  As a result, my listings sell at very close to asking price and I don't experience appraisal problems. 

here are three reasons a property sells:

  1. Price
  2. Condition
  3. Realtor

Price and Condition

You control these.  Especially in our area, where every home and lot are unique, the right price can only be determined by a well-researched market evaluation.  As a home seller, you should get a written market analysis comparing your home to similar properties that have recently sold and that are currently on the market. Your home's condition is vital to a sale.  A clean, well maintained home enjoys a competitive edge over all the other homes on the market.  You'll sell faster and at a higher price if you 'stage' your home to enhance its appeal.  I can assist you with all pricing and staging recommendations.


You want your home exposed fully to the marketplace.  Look for an extensive marketing campaign and professional marketing materials.  I will advise you on market conditions, negotiating and contracting strategies and closing activities.


My Marketing Program

  1. Assist you in correct pricing with computerized market analysis.
  2. Assist you in staging your home to enhance appeal.
  3. Professionally photograph your property.
  4. Install lockbox to encourage other agents to show your home.
  5. Install Coldwell Banker, The Real Estate Group's sign with information box.
  6. Enter in Central Wisconsin MLS computer - reaches over 500 Central Wisconsin Realtors.
  7. Advertise in Stevens Point Journal, Real Estate Weekly and The Realty Guide.
  8. Conduct Coldwell Banker, The Real Estate Group's office tour and pricing opinion.
  9. Create spec sheet and brochure for office walk-in traffic.
  10. Distribute new listing flyer to Stevens Point/Plover Realtors.
  11. Create Property Profile Sheet to be available at your home.
  12. Present on, and
  13. Search database for buyers for your home.
  14. Introduce relocation and referral buyers to your home.
  15. Cross-market against our other listings.
  16. Promote at Coldwell Banker, The Real Estate Group's meetings and marketing sessions.
  17. Check your sign, marketing materials on a regular basis.
  18. Follow up on showings and call you with showing feedback.
  19. Perform 30-day marketing reviews.
  20. Assist with price or condition adjustments indicated by showing feedback.


When you hire a real estate broker, you are actually hiring 2 people in one.
1. First and most obvious, you are employing the services of someone to market your home.  Today your Realtor needs to go beyond planting a sign in your front yard and running an occasional ad in the newspaper.  I work hard to expose your home to potential homebuyers.  My goal is to be certain that every serious homebuyer in the market knows your home is available whether that buyer is looking on their own or through another agent, whether that buyer is looking in newspapers, on the Internet, or driving through neighborhoods. 2. The second, and most important person you are hiring is someone to guide you through the maze of legal paperwork, inspections, financing and inevitable hitches to completing the sale of your home, after you've found your buyer.  Because it is an unfortunate fact of life that today's consumers are more inclined to litigate than ever before, you want a seasoned, knowledgeable expert to negotiate on your behalf, to prepare a strong contract that clearly addresses the many details of the transaction, to monitor the buyers' financing and to oversee the many details that must be handled on the way to closing.  With over 14 years experience and hundreds of satisfied clients and customers, I am prepared to offer the best service available to home sellers.  For a Free home evaluation simply go to the VIP SELLER FORM.

I am responsible for marketing your home. YOU are in control of the marketing of your home.

ere are comments from some of my past Clients and Customers.
NEED TO MOVE? Call me at (715) 498-1248 and START PACKING! 
or go to the Contact page.


Mike Burns,
REALTOR®, Broker-Associate

The Real Estate Group, Inc

5725 Windy Dr Suite E
Stevens Point, WI 54482

Direct: 715 295-5008
Cell: 715 498-1248
Fax: 715 295-5006

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